
AppDirect
Founded Year
2009Stage
Debt - III | AliveTotal Raised
$658.36MLast Raised
$100M | 1 yr agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-21 points in the past 30 days
About AppDirect
AppDirect is a B2B subscription commerce platform that provides digital monetization and procurement solutions for the technology sector. The company offers a marketplace for buying and selling recurring technology services, subscription billing, partner relationship management, and cloud distribution. AppDirect serves technology providers, advisors, and businesses looking to manage and monetize digital services. AppDirect was formerly known as Origo Networks. It was founded in 2009 and is based in San Francisco, California.
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AppDirect's Product Videos

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ESPs containing AppDirect
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The cloud marketplaces market provides platforms that enable customers to easily discover, purchase, and manage a wide range of cloud-based software and services from multiple vendors in one place. This provides customers with greater flexibility and choice, allowing them to quickly and easily find the solutions that best meet their needs. By leveraging the cloud marketplace, customers can acceler…
AppDirect named as Challenger among 8 other companies, including Google Cloud Platform, Microsoft Azure, and Oracle.
AppDirect's Products & Differentiators
AppDirect
White label B2B subscription marketplace technology
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Expert Collections containing AppDirect
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
AppDirect is included in 2 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,270 items
Tech IPO Pipeline
286 items
AppDirect Patents
AppDirect has filed 15 patents.
The 3 most popular patent topics include:
- cryptography
- computer network security
- data management

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
7/30/2021 | 7/30/2024 | Cryptography, Data security, Key management, Computer security, Cryptographic attacks | Grant |
Application Date | 7/30/2021 |
---|---|
Grant Date | 7/30/2024 |
Title | |
Related Topics | Cryptography, Data security, Key management, Computer security, Cryptographic attacks |
Status | Grant |
Latest AppDirect News
Mar 18, 2025
SAN FRANCISCO--(BUSINESS WIRE)--Emanuel Bertolin, Chief Revenue Officer of AppDirect, has been named a 2025 Channel Influencer Award winner by Channel Futures. Bertolin is one of 50 individuals recognized by the editors of Channel Futures as a thought leader who has impacted the direction of the IT and communications indirect sales channel in the past year. Since 2018, the Channel Futures Channel Influencer Awards have recognized the 50 top-performing executives in the information technology an
AppDirect Frequently Asked Questions (FAQ)
When was AppDirect founded?
AppDirect was founded in 2009.
Where is AppDirect's headquarters?
AppDirect's headquarters is located at 650 california street, San Francisco.
What is AppDirect's latest funding round?
AppDirect's latest funding round is Debt - III.
How much did AppDirect raise?
AppDirect raised a total of $658.36M.
Who are the investors of AppDirect?
Investors of AppDirect include Caisse de depot et placement du Quebec, Investissement Quebec, Inovia Capital, StarVest Partners, Foundry and 7 more.
Who are AppDirect's competitors?
Competitors of AppDirect include ComputeNext and 8 more.
What products does AppDirect offer?
AppDirect's products include AppDirect and 2 more.
Who are AppDirect's customers?
Customers of AppDirect include Vodafone and Keller Williams.
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Compare AppDirect to Competitors

Jamcracker is a digital marketplace platform and cloud service brokerage that provides solutions for managing and optimizing cloud and SaaS services. The company offers services such as cloud management, governance, billing, and SD-WAN solutions, aimed at procurement, vendor management, and technology stack optimization for businesses. Jamcracker's offerings are applicable to sectors including telecom service providers, managed services providers, system integrators, distributors, technology and value-added resellers, as well as enterprise, mid-market, SMB, and government organizations. It was founded in 1999 and is based in Santa Clara, California.

Inuvika provides virtual desktop infrastructure and application virtualization within the technology sector. The company's offering, OVD Enterprise, delivers Windows and Linux applications and desktops to end users on any device, using public or private cloud environments. Inuvika's solutions are hypervisor agnostic and compatible with various cloud platforms. It was founded in 2014 and is based in Toronto, Ontario.
RackNap is a Marketplace and Subscription Management Platform that facilitates business automation within the cloud services sector. The company provides services including billing and provisioning, creation of packages, and tools related to Average Revenue Per User (ARPU) through various offerings. RackNap serves ISVs, SaaS providers, telecoms, datacenters, technology distributors, and managed service providers. It is based in Mumbai, India.

Sharetribe is a company that provides marketplace software solutions. It offers a marketplace builder that allows users to create and customize online marketplaces without coding skills, as well as a developer platform for custom code. Sharetribe's solutions cater to various marketplace types, including rental, service, product, and multiflow marketplaces. It is based in Helsinki, Finland.

Leostream provides remote access solutions within the digital workspace sector. Their offerings include a remote desktop access platform that supports work-from-anywhere environments, focusing on productivity and security for various industries. Leostream's solutions serve sectors that use specialized applications, including media and entertainment, financial services, and government and defense. It was founded in 2002 and is based in Waltham, Massachusetts.

Citrix is a technology company specializing in IT solutions for various sectors including healthcare, financial services, and government. The company offers services such as app and desktop virtualization, performance observability, and security analytics. Citrix serves sectors that require secure and scalable IT infrastructure. It was founded in 1989 and is based in Fort Lauderdale, Florida. In January 2022 Citrix was acquired by Elliott Management and Vista Equity Partners at a valuation of $16.5B.
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