
Cloudinary
Founded Year
2012Stage
Secondary Market | AliveValuation
$0000Last Raised
$100M | 3 yrs agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-5 points in the past 30 days
About Cloudinary
Cloudinary is a company focused on media management solutions within the technology sector. It offers services for image and video upload, storage, optimization, and delivery through a content delivery network. Cloudinary provides a suite of tools including digital asset management, programmable media, and AI-powered media transformation to streamline media workflows and enhance user experiences. It was founded in 2012 and is based in Santa Clara, California.
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Cloudinary's Product Videos

Cloudinary's Products & Differentiators
Programmable Media
The most advanced media management solution on the market, Cloudinary allows its customers to manage any rich media format, harness AI to automate and save time, add overlays to personalize media more easily, and ensure images and videos are responsive not matter where those assets are being consumed.
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Expert Collections containing Cloudinary
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Cloudinary is included in 3 Expert Collections, including Conference Exhibitors.
Conference Exhibitors
5,302 items
Unicorns- Billion Dollar Startups
1,270 items
NRF Big Show 2025: Exhibitors
959 items
Cloudinary Patents
Cloudinary has filed 8 patents.
The 3 most popular patent topics include:
- videotelephony
- video codecs
- video hosting

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
12/4/2022 | 3/4/2025 | Lossy compression algorithms, Open formats, Video codecs, Videotelephony, Video compression | Grant |
Application Date | 12/4/2022 |
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Grant Date | 3/4/2025 |
Title | |
Related Topics | Lossy compression algorithms, Open formats, Video codecs, Videotelephony, Video compression |
Status | Grant |
Latest Cloudinary News
Mar 13, 2025
Copied File management is a high-value aspect of any modern web application. This is one of those things we imagine that were always there on the apps, but it’s not an easy component of software development. Think about it: a fluid file management system makes all the difference when uploading photos to share on social media or organizing files between your computer devices. A robust can significantly upgrade the user experience. As developers, we often face the challenge of creating a smooth project experience. It’s like having a tool belt that simplifies your development process. A well-designed API can prevent headaches while delivering a polished product. In 2025, the options on the API market are nowadays flexible and scalable. Let's be honest: the last time you uploaded a file like a video or a photo, did you even think about how that works? That’s the magic of a good file management system. After uploading a file or before the download, managing storage is the heavy work the app must do. Users don’t want to worry about the status of their files: if they are safe or can find them easily. Instead of reinventing the wheel, you don't need to build complex systems for uploading, organizing, and sharing files from scratch. A good API can handle a lot of the heavy lifting for you. This article shows eight options for top file management API solutions for web developers in 2025. 1. Filestack is a developer-friendly management API designed to upload, transform, and deliver files. The focus is corporate applications that require robust file-handling capabilities, offering features like file compression and image processing. One of the key features is security in the file upload process. Filestack allows transformation features such as resizing, cropping, filtering, or converting files. Another highlight is the integration with the main Javascript tools like React, Angular, and Vue. This allows developers to embed its capabilities directly into their applications. Filestack helps the developer use your forces to build great applications rather than worrying with file management complexities. 2. Cloudinary excels as a cloud-based media management platform for handling images and videos. It provides advanced tools for media optimization, storage, and delivery. For image and video optimization, it automatically adjusts media quality based on the user’s device. This API ecosystem has SDKs and plugins for easy integration with web and mobile platforms. 3. Amazon S3 is the object storage service from AWS. One of the features is versatility: Store and manage any type of data including images, videos, and documents. Its scalability makes it a go-to solution for enterprise applications, backups, and data lakes. With a reliable global infrastructure, Amazon S3 enables developers to create cost-effective storage solutions for apps. 4. Google Cloud Storage offers object storage for developers and enterprises, supporting a range of workloads. The integration with Google Services makes this API seamlessly. It is scalable that allows handles petabytes of data. What sets Google Cloud Storage apart is its AI-powered tools, which provide intelligent insights and management features. Developers can leverage these tools to optimize storage and improve performance, all while benefiting from Google’s robust global network. 5. Dropbox API allows developers to integrate Dropbox’s file storage and sharing capabilities into their applications. File Sharing and Collaboration: Enable users to share and collaborate on files in real time. One of the highlights of Dropbox API is its webhook feature, which provides real-time notifications for file changes. This ensures applications can stay up-to-date with user activity without constant polling. With a focus on user-friendly integration, Dropbox API simplifies the addition of file management capabilities to any project. 6. Box API provides a robust framework for building applications that integrate with Box’s cloud content management and collaboration tools. Enterprise-grade security is an advanced encryption and access control. Collaboration features are another strength, supporting team-based projects. Box API works seamlessly with enterprise applications like Salesforce and Slack, making it a valuable addition to organizations leveraging multiple platforms. 7. Microsoft OneDrive offers developers access to OneDrive’s cloud storage, enabling them to integrate file management and sharing features into their apps. OneDrive’s cross-platform compatibility ensures smooth integration with a suite of apps and services, making it a natural fit for developers building within the Microsoft ecosystem. Whether for personal or enterprise use, its API tools make file management efficient. 8. Imgix is a specialized image processing API that focuses on optimizing and transforming images for web and mobile applications. On-the-Fly Transformations: Resize, crop, and filter images in real time. With CDN integration, Imgix accelerates image delivery, ensuring fast load times even for users in remote locations. Developers can also track usage with built-in analytics, gaining insights into how images are performing. Imgix is ideal for applications where image quality are critical priorities. Choosing the Right File Management API When selecting a file management API, consider the following factors: Requirements: Choose a solution that aligns with your specific needs, whether it’s media optimization, collaboration, or secure storage. Integration: Look for APIs with comprehensive documentation and SDKs for your platform. Scalability: Ensure the service can handle your application’s growth. Cost: Evaluate the pricing model to ensure it fits your budget. Security: Prioritize APIs that offer robust encryption and access controls. By understanding your project’s needs and comparing these top APIs, you can select the best solution to elevate your application’s file management capabilities. Selecting the right file management API requires evaluating your project's specific needs, scalability, integration ease, and security. If you are prioritizing these factors and aligning them with your budget, you can choose an API to enhance your application effectively.
Cloudinary Frequently Asked Questions (FAQ)
When was Cloudinary founded?
Cloudinary was founded in 2012.
Where is Cloudinary's headquarters?
Cloudinary's headquarters is located at 3400 Central Expressway, Santa Clara.
What is Cloudinary's latest funding round?
Cloudinary's latest funding round is Secondary Market.
Who are the investors of Cloudinary?
Investors of Cloudinary include Blackstone, Bessemer Venture Partners and Salesforce Ventures.
Who are Cloudinary's competitors?
Competitors of Cloudinary include Uploadcare, SpeedSize, TwicPics, Keepeek, imgproxy and 7 more.
What products does Cloudinary offer?
Cloudinary's products include Programmable Media.
Who are Cloudinary's customers?
Customers of Cloudinary include Neiman Marcus, Dune London, Apartment Therapy, Yahoo and Bombas.
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Compare Cloudinary to Competitors

Imgix provides visual media solutions within the technology sector. It has a platform for image and video processing, optimization, and delivery. The company's services are applicable to sectors that require digital media management and distribution. It was founded in 2011 and is based in San Francisco, California.
imgproxy is a company specializing in on-the-fly image processing and optimization within the image processing and management sector. The company offers a standalone server solution that enables resizing, optimizing, and converting images remotely, designed to enhance website and app performance while reducing storage and associated costs. imgproxy primarily serves sectors that require dynamic image handling, such as ecommerce platforms, real estate websites, and cloud-based services. It is based in Wilmington, Delaware.

Wedia provides Digital Asset Management (DAM) solutions for various business sectors. The company offers tools for storing, organizing, and distributing digital content, with features that enable legal compliance, usage rights management, and marketing campaign support. Wedia's services are designed for performance marketing, brand management, IT security, creative and UX teams, and product managers across industries such as distribution, retail, life sciences, and manufacturing. It was founded in 2000 and is based in Paris, France.

Bynder offers a digital asset management platform. It provides software-as-s services (SaaS) software allowing marketers to create, find and use their content. It offers creative automation, rebranding and brand pivots, digital experience, organizational scale, geographic expansion, and more. It primarily caters to consumer brands, technology, healthcare, finance and insurance, manufacturing and automotive, and other sectors. The company was founded in 2013 and is based in Amsterdam, Netherlands.

IntelligenceBank specializes in digital asset management, brand management, and marketing operations within the marketing technology sector. The company offers a platform that utilizes AI to manage digital assets, ensure brand consistency, and facilitate marketing compliance and operations. IntelligenceBank's solutions are intended for marketing leaders, legal teams, and creative professionals to manage resources and mitigate risks. It was founded in 2009 and is based in Southbank, Victoria.
Imagekit focuses on media processing and digital asset management within the technology sector. The company provides tools for real-time media optimization, transformation, and delivery, along with a platform for managing and collaborating on digital assets. Imagekit serves tech, marketing, and creative teams aiming to improve their media workflows. It is based in New Delhi, India.
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