Iterable
Founded Year
2013Stage
Unattributed VC | AliveTotal Raised
$342.9MLast Raised
$500K | 3 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-29 points in the past 30 days
About Iterable
Iterable operates as a cross-channel marketing platform. It empowers growth marketers to create user engagement campaigns throughout the full lifecycle and across all channels. It supports marketers in segmenting users, building workflows, automating touchpoints, testing strategies at scale, and more. It was founded in 2013 and is based in San Francisco, California.
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Iterable's Product Videos
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ESPs containing Iterable
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The omnichannel customer engagement market focuses on providing personalized and real-time user engagement across multiple channels. The market aims to solve the challenge of retaining users and keeping them engaged by identifying drop off points in the user journey and setting up triggers to drive ongoing engagement throughout the customer lifecycle. The market emphasizes understanding customer d…
Iterable named as Leader among 15 other companies, including Pegasystems, Braze, and MoEngage.
Iterable's Products & Differentiators
Iterable
Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.
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Research containing Iterable
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Iterable in 4 CB Insights research briefs, most recently on Mar 18, 2024.
Oct 18, 2022
The Transcript from Yardstiq: Is Okta an M&A target?
Oct 12, 2022 report
Top marketing automation companies — and why customers chose themExpert Collections containing Iterable
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Iterable is included in 6 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,270 items
Grocery Retail Tech
831 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
Conference Exhibitors
5,302 items
Targeted Marketing Tech
659 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Tech IPO Pipeline
257 items
The tech companies we think could hit the public markets next, according to CB Insights data.
Artificial Intelligence
7,632 items
Iterable Patents
Iterable has filed 5 patents.
The 3 most popular patent topics include:
- artificial intelligence
- data mining
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
10/19/2021 | 1/30/2024 | Database management systems, Property taxes, Email, Social networking services, Data management | Grant |
Application Date | 10/19/2021 |
|---|---|
Grant Date | 1/30/2024 |
Title | |
Related Topics | Database management systems, Property taxes, Email, Social networking services, Data management |
Status | Grant |
Latest Iterable News
Apr 2, 2025
SAN FRANCISCO--(BUSINESS WIRE)-- #Iterable--Iterable, the AI-powered communication platform, today unveiled Iterable Nova at its flagship conference, Activate Summit 2025. Nova is a groundbreaking, agent-based system that will act as a built-in advisor, delivering prescriptive recommendations, translating complex data into clear insights, and adapting to business goals in real-time. Users will interact with Nova in a dialogue-driven, real-time experience to surface insights, ask questions, and explore perf
Iterable Frequently Asked Questions (FAQ)
When was Iterable founded?
Iterable was founded in 2013.
Where is Iterable's headquarters?
Iterable's headquarters is located at 201 Spear Street, San Francisco.
What is Iterable's latest funding round?
Iterable's latest funding round is Unattributed VC.
How much did Iterable raise?
Iterable raised a total of $342.9M.
Who are the investors of Iterable?
Investors of Iterable include Artisanal Ventures, Charles River Ventures, Blue Cloud Ventures, Viking Global Investors, DTCP and 18 more.
Who are Iterable's competitors?
Competitors of Iterable include Piano Software, Act-On Software, Aampe, Insider, Blueshift and 7 more.
What products does Iterable offer?
Iterable's products include Iterable and 1 more.
Who are Iterable's customers?
Customers of Iterable include Zillow, Calm and Fender.
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Compare Iterable to Competitors
Cordial is a cross-channel marketing and customer engagement platform that automates communication for enterprise brands. The company offers services that include cross-channel messaging, customer data platform capabilities, and journey orchestration, which support marketing campaigns. Cordial serves the e-commerce and digital marketing sectors, providing tools for email, SMS, and mobile app marketing. It was founded in 2014 and is based in San Diego, California.
Optimove focuses on customer-led marketing within the digital marketing industry. It offers a platform that leverages real-time customer data and AI to orchestrate personalized multichannel marketing campaigns. The company primarily serves sectors such as gaming, retail, and mobile apps. It was founded in 2012 and is based in Tel Aviv, Israel.
Insider focuses on individualized, cross-channel customer engagement within the marketing technology sector. The company provides an omnichannel experience platform that integrates a customer data platform (CDP) to facilitate journey orchestration across various channels. Insider's solutions include tools for personalization, predictive marketing, and campaign analytics. It was founded in 2012 and is based in Amsterdam, Netherlands.
MoEngage is a customer engagement platform that provides communication across various digital channels. The company offers services such as customer analytics, cross-channel marketing, web and app personalization, and real-time transactional alerts. MoEngage serves sectors like financial services, media & entertainment, food & beverage, travel & hospitality, and retail & e-commerce. It was founded in 2014 and is based in San Francisco, California.
RedPoint Global provides customer data platforms (CDPs) within the marketing technology industry. The company offers solutions for data ingestion, quality, identity resolution, segmentation, and activation. RedPoint Global's CDPs integrate with different marketing technology stacks. It was founded in 2006 and is based in Wellesley, Massachusetts.
mediarithmics is a Customer Data Platform (CDP) that focuses on marketing personalization and audience monetization. The company offers a SaaS solution that enables real-time segmentation, granular targeting, and omnichannel campaign deployment for various user levels, from beginners to tech-savvy professionals. mediarithmics primarily serves the retail and media sectors, providing tools for data-centric marketing, advertising operations, and data science teams. It was founded in 2013 and is based in Paris, France.
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