Founded Year

2011

Stage

Series D | Alive

Total Raised

$770M

Valuation

$0000 

Last Raised

$300M | 3 yrs ago

Revenue

$0000 

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

-16 points in the past 30 days

About Niantic

Niantic focuses on augmented reality (AR) technology. The company offers a platform that enables localization and digital alignment to create AR experiences for various businesses. Niantic's technology aims to integrate digital and physical worlds to assist in planning, optimize logistics, and facilitate audience interaction. It was founded in 2011 and is based in San Francisco, California.

Headquarters Location

1 Ferry Building Suite 200

San Francisco, California, 94111,

United States

650-539-4653

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ESPs containing Niantic

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

EXECUTION STRENGTH ➡MARKET STRENGTH ➡LEADERHIGHFLIEROUTPERFORMERCHALLENGER
Media & Entertainment / Gaming & Social Tech

The game development solutions market offers technology tools for game creators, studios, and publishers to develop and enhance their games. These solutions include game engines, development tools, middleware, and platforms that enable the creation of interactive gaming experiences. The market includes both traditional development solutions like 3D engines and emerging technologies like blockchain…

Niantic named as Leader among 14 other companies, including Autodesk, Epic Games, and Immutable.

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Research containing Niantic

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Niantic in 2 CB Insights research briefs, most recently on Nov 21, 2023.

Expert Collections containing Niantic

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Niantic is included in 4 Expert Collections, including AR/VR.

A

AR/VR

1,509 items

This collection includes companies creating hardware and/or software for augmented reality, virtual reality, and mixed reality applications.

U

Unicorns- Billion Dollar Startups

1,270 items

G

Gaming

5,683 items

Gaming companies are defined as those developing technologies for the PC, console, mobile, and/or AR/VR video gaming market.

T

Tech IPO Pipeline

825 items

Niantic Patents

Niantic has filed 137 patents.

The 3 most popular patent topics include:

  • virtual reality
  • mixed reality
  • augmented reality
patents chart

Application Date

Grant Date

Title

Related Topics

Status

12/9/2021

4/8/2025

Image processing, Virtual reality, Feature detection (computer vision), Computer vision, Applications of computer vision

Grant

Application Date

12/9/2021

Grant Date

4/8/2025

Title

Related Topics

Image processing, Virtual reality, Feature detection (computer vision), Computer vision, Applications of computer vision

Status

Grant

Latest Niantic News

포켓몬 고 “피카츄 손 잡고 여의도로 봄 소풍 떠나요” 넷마블게임박물관 “누구나 게임으로 즐겁게 놀아요” 디아블로4 “올해 신규 IP 컬래버 2종 낸다” 블루 아카이브 “모두가 기다린 그녀가 옵니다”

Apr 10, 2025

포켓몬 고 “피카츄 손 잡고 여의도로 봄 소풍 떠나요” 바로가기 기자명 홍수민 기자 풍성한 벚꽃, 분홍빛으로 화사한 여의도에 꽃 모자를 쓴 피카츄가 등장했다. 나이언틱이 포켓몬 고에서 2025 영등포 여의도 봄꽃 축제 기념 특별 이벤트 '피카츄의 사계여행: 핑크빛 봄소풍'을 진행했다. 이번 이벤트는 2025 영등포 여의도 봄꽃 축제 기간에 맞춰 8일부터 12일까지 진행된다. 여의도 전역과 윤중로 벚꽃길 일대에서 꽃 모자를 쓴 피카츄, 세꿀버리, 체리꼬(포지폼), 사철록(봄의 모습), 플라베베(하얀 꽃) 등 봄 테마에 어울리는 포켓몬을 만날 수 있다. 벚꽃 구경도 할 겸, 꽃 모자를 쓴 피카츄와 봄 기분을 한껏 내기 위해 여의도로 향했다. 봄꽃 축제 장소로 가는 길은 다양하지만 지하철을 이용하는 경우 여의나루 1번 출구로 나와서 걸어가는 것을 추천한다. 평일인데도 불구하고 가족, 친구와 함께 봄 나들이를 온 사람들이 정말 많았다. 처음 와 보는 길이라 걱정했는데 워낙 사람이 많다보니 앞 사람만 따라가도 도착할 수 있다. 벚꽃이 흐드러지게 핀 길을 걷다 보면 '2025 영등포 여의도 봄꽃 축제'라는 팻말이 보인다. 벚꽃길에도 포켓몬 고 테마 포토존이 있지만 이벤트에 참여할 수 있는 포켓몬 고 메인 부스는 봄꽃 축제 무대 근처에 위치했다. 포켓몬 고 앱을 실행하면 피카츄 썬캡을, 꽃 모자를 쓴 피카츄를 포획한 후 인스타그램 계정 팔로우를 인증하면 투명 포토카드를 받을 수 있다. - 꽃 모자를 쓴 피카츄와 봄의 모습 사철록, 얼레벌레 참여한 차곡차곡 레이드 - 포켓몬 고 메인 부스에서 이벤트 참여가 가능하다 사실 피카츄 썬캡에 봄꽃이 없어 조금 실망스럽긴 했다. 그래도 핑크색 프레임에 꽃 모자를 쓴 피카츄가 포인트인 투명 포토카드는 마음에 들었다. 테마 포토존에서 사진을 찍는 노부부도 만날 수 있었다. 피카츄의 귀여움은 남녀노소를 불문하고 통하는 모양이다. 사람이 워낙 많다보니 이전 강남역처럼 포켓몬 고 유저를 스캔하기는 쉽지 않았다. 그래도 차곡차곡 레이드에 순식간에 사람이 차는 것을 보니 다들 피카츄 잡으러 왔구나 싶어 내적 친밀감이 느껴졌다. 가끔 피카츄 썬캡을 쓴 꼬마 트레이너들을 마주칠 때면 절로 입가에 미소를 띠게 됐다. 이렇게까지 본격적으로 꽃 구경을 할 생각은 없었는데 포켓몬 고 덕분에 모처럼 즐거운 시간을 보냈다. 꽃 모자를 쓴 피카츄도 잡고 풍성한 벚꽃을 보며 힐링할 수 있는 좋은 기회였다. 아마 이런 현장 이벤트야말로 포켓몬 고의 가장 큰 매력이 아닐까 싶다. 여의도 윤중로 벚꽃길 인근에서 시간 제한 리서치를 받으면 봄꽃 축제 테마 로케이션 배경을 가진 포켓몬을 포획 가능하다. 봄꽃 축제를 방문하는 것이 베스트겠지만, 인파가 두렵다면 인근에서 리서치를 받고 꼭 봄 소풍 나온 피카츄와 친구들을 만나 보길 추천한다. - 포토 스폿으로도 인기 만점이다 관련기사

Niantic Frequently Asked Questions (FAQ)

  • When was Niantic founded?

    Niantic was founded in 2011.

  • Where is Niantic's headquarters?

    Niantic's headquarters is located at 1 Ferry Building, San Francisco.

  • What is Niantic's latest funding round?

    Niantic's latest funding round is Series D.

  • How much did Niantic raise?

    Niantic raised a total of $770M.

  • Who are the investors of Niantic?

    Investors of Niantic include Institutional Venture Partners, Coatue, Google, Spark Capital, Alsop Louie Partners and 20 more.

  • Who are Niantic's competitors?

    Competitors of Niantic include Illumix, sMiles, SuperWorld, Artie, Blippar and 7 more.

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Compare Niantic to Competitors

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Zaubar

Zaubar operates within the technology sector and provides augmented reality solutions using Generative AI. The company offers a platform for creating and distributing location-based augmented reality experiences for clients, including brands, agencies, and cultural institutions. Zaubar's services apply to various sectors such as tourism, retail, sports, and smart city initiatives. It was founded in 2018 and is based in Berlin, Germany.

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Cocos

Cocos specializes in the development of digital content creation tools within the technology and software industry. The company offers a lightweight, efficient, and cross-platform game engine that facilitates the creation of 2D and 3D interactive content, including games and applications for augmented and virtual reality. Cocos primarily serves the gaming industry, the automotive sector with smart cockpit solutions, and educational technology markets. It was founded in 2011 and is based in Xiamen, China.

Maxon Logo
Maxon

Maxon specializes in the development of software for filmmaking, motion design, animation, VFX, and editing. The company offers a suite of products including 3D modeling, simulation, animation, rendering, digital sculpting, and painting software, as well as tools for film editing and motion graphics. Maxon's products are used across various sectors in the creative industry, such as film production, visual effects, and game development. It was founded in 1986 and is based in Friedrichsdorf, Germany.

S
SideFX

SideFX specializes in 3D animation and visual effects software development for the film, television, and video game industries. The company offers tools including modeling, rigging, animation, particle effects, dynamics, compositing, and integrated rendering, powered by a node-based procedural workflow. These tools are intended to assist digital artists in their creative process. It was founded in 1987 and is based in Toronto, Ontario.

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Copperpix

Copperpix is a company focused on location-based augmented reality within the advertising sector. Their main offerings include a platform for creating and managing AR content that integrates with traditional media like print and television. Copperpix serves sectors that utilize print media and digital advertising, providing resources for publishers and advertisers to engage audiences. It was founded in 2013 and is based in Mountain View, California.

Illumix Logo
Illumix

Illumix specializes in augmented reality infrastructure within the technology sector. The company offers a comprehensive package of products and tools designed to create immersive AR experiences for entertainment venues, marketing campaigns, and eCommerce platforms. Illumix primarily serves sectors that require interactive and engaging digital experiences. It was founded in 2017 and is based in Menlo Park, California.

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